Chat your way to a live website or web app. Describe what you want in plain language, and Lumi generates, hosts, and deploys it instantly.
Try Lumi.new →
Lumi.new is built for people who need a website live today, not after weeks of back-and-forth with a developer or hours wrestling with a page builder. If you are a freelancer spinning up a portfolio, a small business owner who needs a landing page for a weekend campaign, or a solo founder prototyping a web app, this tool removes nearly all the friction between idea and deployed site. The free tier is genuinely usable for testing the waters, and the $19/month Pro plan is competitive enough to replace a basic Squarespace or Wix subscription for straightforward projects. Where it falls short is in deep customization and offline workflows, so teams with complex requirements will still need a traditional stack.
Three tiers. No annual lock-in mentioned. Prices are monthly.
Free
No credit card required
$19/mo
For serious projects
$49/mo
White-glove treatment
Note: Our initial digest listed paid plans from $25/month. The current site shows $19/month for Pro. Pricing may have changed, or the earlier figure may have reflected a different configuration. Verify at lumi.new before purchasing.
What you actually get when you start chatting.
Describe your site in plain English. Lumi interprets layout, color, copy, and structure from your conversation, then generates the page in real time. No drag-and-drop required.
Your site goes live the moment it is generated. No separate hosting setup, no DNS configuration on the free tier. Custom domains are available on paid plans.
Generated sites are mobile-responsive out of the box. You do not need to manually adjust breakpoints or test across screen sizes for basic layouts.
Lumi handles meta tags, semantic HTML structure, and basic SEO best practices automatically. It is not a replacement for a dedicated SEO strategy, but it covers the fundamentals.
Connect Google Analytics, Mailchimp, Zapier, Stripe, and Shopify. The Stripe and Shopify integrations make it viable for simple e-commerce without a separate storefront.
Start from a template if you prefer structure over a blank canvas. The free tier includes a limited selection; Pro unlocks the full library with customization options.
Pro plan includes built-in analytics alongside the Google Analytics integration. Useful for tracking visitor behavior without juggling multiple dashboards.
Free users get community support. Pro gets priority. Enterprise includes a dedicated account manager. The support structure scales with how much you are paying.
Lumi.new is not trying to be everything to everyone. Here is where it fits best.
Need a portfolio site that looks polished without spending a weekend in Figma? Describe your work, your style, and your contact info. Lumi builds it. You refine it through follow-up prompts. Total time: minutes, not hours.
A local bakery, a consulting firm, a yoga studio. If your web presence needs are straightforward (hours, services, contact form, maybe a Stripe checkout), Lumi handles it at a fraction of what a web agency would charge. The Shopify integration adds lightweight e-commerce capability.
Landing pages for ad campaigns, event registrations, or product launches. The speed of Lumi's generation means you can spin up, test, and iterate on landing pages faster than most traditional builders allow. Mailchimp and Zapier integrations keep your leads flowing into existing workflows.
Before you commit to a full development cycle, use Lumi to build a functional prototype you can share with investors or early users. It is not production-grade for complex apps, but it is excellent for validating concepts quickly.
If you want a clean blog without the overhead of WordPress plugins and hosting management, Lumi offers a simpler path. The SEO optimization handles the basics, and the responsive design ensures your content reads well on any device.
Where Lumi.new falls short. These are worth knowing before you commit.
The free plan works for testing the platform, but the template restrictions and lack of advanced AI features mean you will hit walls quickly on anything beyond a basic page. This is clearly designed to funnel you toward Pro.
Everything runs in the browser. There is no desktop app, no local export for offline editing, and no way to work on your site without an internet connection. If you need to edit on a plane or in a spotty-wifi coffee shop, this is a problem.
Chat-based creation is fast, but it introduces a ceiling. If you need pixel-perfect control over spacing, animations, or complex interactive elements, you will find yourself fighting the AI's interpretation of your prompts. Developers who want to write custom code will feel constrained.
Your site lives on Lumi's infrastructure. It is unclear how easy it is to export your project and move it to another host if you outgrow the platform or if Lumi changes its pricing. This is a common concern with all-in-one builders, and Lumi is no exception.
A dedicated account manager and custom integrations for $49/month sounds appealing, but the feature list is vague. Actual enterprise teams will want to know specifics about SLAs, uptime guarantees, and security compliance before committing. The pricing seems aimed more at growing small businesses than true enterprise buyers.
Start with the free tier. Describe your site in a few sentences. See what comes out. You will know within five minutes whether this fits your workflow.